Medicare & Insurance · The beachhead we know best

Grow your Medicare practice on a site built to keep you compliant.

An AI-native website engineered for licensed agents and agencies, one that books appointments around the clock and keeps every page inside CMS & TPMO marketing rules, automatically, as the rules change.

◆ Two independent AI compliance passes on every page, continuous, not once a year.
The problem

In Medicare, one wrong word on your website is a marketing violation.

CMS marketing rules and the TPMO guidelines govern what your site can say, which disclaimers it must carry, and how a plan or carrier may be named. A generic agency won't know them, and the rules tighten every plan year. The result is a site that either says too much and exposes you, or too little and never converts.

What we build for Medicare & insurance

A compliant growth system, built once, yours to keep.

▤

A compliant agent website

Fast, owned, and conversion-built on Cloudflare + Astro, with your required CMS disclaimers placed correctly and a plan/product CMS that can't drift out of the rules.

◷

An AI assistant that books

Answers prospect questions 24/7 and routes them to a consent-gated booking form. It never solicits personal health or contact details in open chat, by design.

◆

A content engine with a review gate

An AI content engine for the Medicare topics your prospects search, where every draft is checked against the marketing rules before you ever see it.

The differentiator

Every page is checked against the rules before it goes live.

Every draft is checked for Validity, Regulatory, Editorial, and Quality against the CMS & TPMO rules, and won't advance until it's clean. For a Medicare practice, it's the difference between marketing freely and marketing scared.

Step 1

AI drafts in your voice

Plain-language, answer-first, written to the same marketing rules the reviewer enforces.

Step 2

Four reviews

Every draft is checked for Validity, Regulatory, Editorial, and Quality against the marketing rules, and the evidence is recorded.

Step 3

You approve, one click

Nothing publishes without you. The AI never hands you something it hasn't already vetted.

✓ Required CMS disclaimers intact, nothing contradicts them
✓ No government affiliation or endorsement implied
✓ No specific plan, carrier, or benefit pushed
✓ No figures or coverage presented as advice
✓ Educational, plain-language tone, no scare tactics or pressure
✓ Your human approval, the final, recorded gate
CMS / TPMO expertise

We know the disclaimers your site is required to carry.

Most agent sites either miss the mandatory marketing disclaimers or bury them. We place them correctly on every page that needs them, and the compliance gate confirms nothing on the page ever contradicts them.

◆ Even the naming rule is handled: licensed agents can't use "Medicare" in their business or domain name. We build to the rules, not around them.

The multi-plan disclaimer

"We do not offer every plan available in your area. Any information we provide is limited to those plans we do offer in your area. Please contact Medicare.gov or 1-800-MEDICARE to get information on all of your options."

The non-affiliation disclaimer

"Not connected with or endorsed by the United States government or the federal Medicare program."

Featured client · Medicare & insurance

Insurance Advisors, Inc., a compliant site that markets itself.

A custom-domain insurance site with an AI assistant, a self-serve plan CMS, and SEO built for AI answer engines, engineered so every page stays inside CMS / TPMO rules, automatically.

24/7
AI assistant
answering + booking
100%
Pages compliance-
checked, continuously
▢
Lead lift
, metric to capture
Book a call to see it live →
Insurance Advisors, Inc., homepage of the 2026 rebuilt Medicare & insurance site
Questions agents ask first

Compliant marketing, answered.

Will my website actually stay within CMS & TPMO rules?

Every page and every draft is checked against the CMS and TPMO marketing rules before it goes live, and the check runs continuously rather than once a year. Nothing publishes on its own, you approve each piece, and the evidence behind each check is recorded. What we do not do is guarantee compliance: final responsibility for marketing material stays with the licensed agent, and any vendor who tells you otherwise is selling you something they cannot deliver.

Can the AI assistant collect leads without a compliance problem?

Yes, with the disclosures in place. The assistant identifies itself, answers only from what your site already says, and carries the disclaimers your listing is required to show. It books appointments and hands off to you, it does not compare plans or steer a beneficiary toward one, which is the line TPMO rules actually care about.

Do I own my site, my domain, my data, and my leads?

Your domain, site, content, CMS, CRM, data, audience and search equity are yours to keep, and the CMS project transfers to your own account at go-live. If you leave, the site keeps running. What stays ours is the platform source and the engine that drives it, licensed to you while we work together, so you are never holding a site you cannot move, and we are never handing over software we still maintain for everyone else.

What happens when the marketing rules change next plan year?

The rules live in a register, not inside the pages. When CMS updates them, the register is updated and every page is re-checked against the new version, which is the reason the check is continuous rather than an annual audit. You see what changed, and you approve the fixes.

Let's talk

Market your Medicare practice without the compliance risk.

A considered conversation about your growth and the rules you operate under, not a sales pitch. Book a strategy call and we'll map a compliant system to your practice.